How it works
From signal to booked appointment.
Surge events are predictable. The economics break when you can capture demand at the moment it spikes and deliver it to a contractor who can show up.
- 01
Signal
We poll NWS severe-weather alerts, NHC tropical activity, sustained heat thresholds, and seasonal calendars. When a real surge fires in a market we cover, the system wakes up.
- 02
Capture
Metro-specific landing pages go live with surge-aware copy. Meta, Google, and Bing ads launch into affected ZIPs with budgets pre-approved for the event.
- 03
Qualify
Every inbound goes through structured qualification: homeowner-occupier, address validation, damage / system / scope description, scheduling availability, and TCPA-compliant consent.
- 04
Route
Qualified, booked appointments are delivered to one contractor per ZIP per vertical. SMS, email, and dashboard. The contractor confirms; the homeowner is notified.
- 05
Bill
Stripe invoice per booked appointment. No-shows are refundable through the contractor dashboard. No subscription, no setup fee, no long-term contract.